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Kristin Marquet: Success in the Public Relations Business
Public relations is a tough, highly competitive and fast-based business. One woman entrepreneur making her mark in this field is Kristin Marquet, President of Marquet Communications, a full service...
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Crissy Heron: Marketing Strategies for Women Entrepreneurs
How important is marketing for a woman-owned small business? We talked with Crissy Heron, founder of the small business information site IndieBizChicks.com, on the role played by marketing in the...
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5 Essential Marketing Tips to Turn Existing Business into Repeat Customers
If you recently started running a home business or considering running one, you will soon discover that winning new customers is much easier than keeping them as returning customers. For any home...
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Tracey De Leeuw: Online Marketing Tips for Small Businesses
Marketing on the Web has become a fundamental skill that all entrepreneurs must master. The Web has become a powerful and ubiquitous platform, that women entrepreneurs need to know how to use it to...
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Tips for Women Entrepreneurs on How to Use Twitter
We’ve created a PowerPoint presentation that offers tips on how to effectively use Twitter for your small business or home-based endeavors. The microblogging platform Twitter has experienced explosive...
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How to Raise the Visibility of Your Business with Branding and PR
Publicity expert Kristin Marquet shared to me this great article on how small businesses can use branding and public relations to rise above the competition and reach their target markets. Kristin is...
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How to Start a Personal Greeting Service In Your Neighborhood
A home business ideal for women is the personal greeting service business. As new neighbors move in, the personal greeting business assists in helping them transition to the new area by informing them...
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Starting an Organizing Business: Getting that First Customer
A reader has started an organizing business six months ago. While she has been giving out her business cards, she still has not landed any customers. Here are some suggestions on how she should develop...
View ArticleHow to Market to Moms
Women who are mothers form a large demographic and it is important for marketers to know how to reach out to them. Learn tips on how to market to moms. Related posts: Stay at Home Moms and Home-Based...
View ArticleHow to Best Build Leads in the Early Days of Your Home Business
Starting a home business is admirable but it requires a lot of work on your part. Here are some of the best ways to build leads in the early days of your home business. Related posts: Could an Online...
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